The Gartner Magic Quadrant is an evaluation of Service Providers within particular markets, based on their completeness of vision and ability to execute projects.

Patrick Bensabat, CEO of Business & Decision comments, "Being identified in the Magic Quadrant for CRM providers in Europe is a great honor for the company. In 2010, we have increased our range of services around areas such as Customer Experience Management, 360° Customer Data, and deployment of hybrid CRM application, combining Software as a Service and more traditional systems. We have also created an international CRM practice in order to make our highly specialist expertise available to all Group clients, wherever they are based."

Business & Decision's expertise has also been recognised in the Gartner CRM Vendor Guide 2010, as well as in four categories of the "Hype Cycles for Consulting and System Integration 2010".

About the Magic Quadrant

The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Business & Decision

Business & Decision is an international Consulting and Systems Integration (CSI) company. It is a leader in Business Intelligence (BI) and Customer Relationship Management (CRM), and a major player in e-Business, Enterprise Information Management (EIM), Enterprise Solutions as well as Management Consulting. Business & Decision contributes to the success of customer projects by driving maximum business performance. The company has a reputation for functional and technological expertise and has forged partnerships with all of the key technology vendors.

Located in 19 countries, Business & Decision currently employs more than 2500 people worldwide.

Additional information is available at www.businessdecision.com

Contact

Delphine Boudaud

Press Agent

Business & Decision

Tel: +33 (0)1 56 33 50 56

Fax: +33 (0)1 56 21 21 22

delphine.boudaud@businessdecision.com

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